Traditionally, publishers have had to make an informed guess as to how many copies are likely to be sold in the marketplace - not an easy task - and miscalculations meant that a book went out of print quite quickly if they underestimated, or had to be sold off at below cover price if they overestimated. Because of the complex market forces that need to be taken account of, traditional publishers are wary of taking the risk of publishing unproven authors, so most submitted manuscripts never see the light of day. Prior to print-on-demand, the great publishing houses also had to maintain a huge and expensive inventory of titles in print. Fortunately for you and I, this is no longer the case.

• Minimal capital outlay - little or no risk. You can get published and into the marketplace for a few hundred dollars.
• Short lead time to print - typically less than a month. Factors influencing the pre-production time might include the readiness of your manuscript for print, required editorial revisions, artwork
• No superfluous stock - books printed as they are ordered. There is little or no waste. Orders are normally fulfilled within three working days.
• No difficulty implementing revisions - If a typographical error or spelling mistake is found, it is easily corrected before further copies are printed. Not so when 5,000 copies have been committed to print on a traditional press!
• Books do not go out of print - We have policies in place to ensure that further copies of your book can be available at any time. See FAQ.